Daniel leads the business and created the vision for Rafalog to differentiate itself as a 3PL operation with a trading philosophy.
Born and raised in London, Daniel started his first business at the tender age of 16, importing and distributing cosmetics from the Middle East, before he eventually went on to build a leading wholesale operation within the apparel sector spanning the UK, Europe and North America.
During this period, Daniel also spent time living between Hong Kong and China where he gained a deep understanding of the sourcing process.
Three years ago, he expanded his interests to Australia and following a successful acquisition at the end of 2019, Rafalog was born to implement his strategy for the APAC region.
An extremely driven and dedicated individual with his finger constantly on the pulse, Daniel always strives to deliver the best possible experience for his clients and instils this same approach across all of his team.
Outside of office hours, Daniel is a proud father to two young boys, an avid cyclist, boxer and philanthropist.
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